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Digital Government = Digital Transformation

Digital transformation is about transforming transactions and interactions. However, organizations must transform themselves to move from IT-centric technology domains into next-generation digital enterprises.  They must also change how they engage with customers, partners, and employees to provide the same level of digital experience as consumer apps (Yes, you are competing!).  This requires a fresh perspective on how infrastructure and apps are conceived, built, managed, metered, measured, and monitored.  This requires a transformational type of perspective that encompasses people, process, tools, and culture.

 

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Every organization understands they need to go mobile as they recognize the potential that the platform has in providing people connectivity to other people and data how, when, and where they need it most.  This will require a fundamental change that encompasses people, process, technology, and culture to make it a reality.

 

Random acts of Mobility

Mobility efforts often lack coordination. They are often the result of different teams moving ahead with mobility efforts on their own. Uncoordinated strategies not only impact IT but can also result in poor user experiences for the mission customers and consumers. For this reason, employees abandon nearly 60 percent of mobile enterprise apps (Mobiquity 2013 study), making it hard to realize real business and mission value. Without an organization-wide coordinated approach to mobility as part of an overall digital transformation, you may face similar challenges.

 

The incredible potential of mobile combined with a fear of missing out or being left behind, has created a mad dash of organizations who believe “going mobile” is THE answer. But without a clear understanding of what that means and how digital can transcend an organization, these companies are setting themselves up for failure.  It is not about the devices, platforms, but put in the simplest terms it is about outcomes. 

 

The existing IT landscape (strategies,process, and technologies) are not sufficient

I recently spoke at HP’s Discover on how to build a sustainable, mobile ecosystem (AKA How to operate at digital speed).  I often use this graphic to illustrate to people what I mean by this.  I plotted all of the Facebook releases in a two year period onto a linear graph and point out to people that they need to be thinking how the current processes, tools, and organization would be in a position to deliver code on average every 26 days and must be able to deliver code to production sequentially on 3-5 consecutive days without breaking the process, the technology or most importantly the people.

 
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A Government of ME

A digital government means one that is centered around the people it serves and providing government on my terms. In order to accomplish this, Government need to transform themselves in how they operate to a much more consumer-type alignment which means no longer building for technology stakeholders and start building for the users (and yes there is more than one and their needs may vary when accomplishing the same transaction). Increasing their focus on human behaviour and interaction which is not the traditional disciplines that are found in most current IT departments. A digital government means common place transactions can be executed in a simple, hassle-free manner that is convenient for the user; not when it is convenient for the government.

 

Look for our upcoming Public Sector ezine to learn more about using digital transformation and mobility to Empower your mission.

 

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About the Author
Bryan Coapstick is the Director of Mobile Innovation at HP. In this role, he is responsible for driving strategic mobility initiatives and k...


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