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Commodity versus Custom: Fear the ASIC

By J Maestre,
The World’s Strongest Technologist, HP Enterprise Solutions & Architectures Team @storagemuscle 


I’m often privy to commentary made by other vendors around the use of an ASIC in HP 3PAR StoreServ and the number one argument made in what I can only imagine is an attempt at spreading some Fear, Uncertainty & Doubt is centered on the terms “commodity” and “custom.” But I’m all about the truth. And the truth is when delivering enterprise solutions or solving complex enterprise problems you absolutely want an engineered design built specifically for the task at hand. Let’s get going and talk about what I call the real “magic weapon” of the 3PAR design.

Don’t let your flash run out of gas because of legacy FC infrastructure

By Gil Chacon, HP StoreFabric, Storage Networking team lead, HP Storage


Ferrari.jpgWould you prefer to drive a Ferrari on a bumpy country road with its lack of maneuverability, potential obstacles and narrow lanes? Or would you prefer to drive that Ferrari on the Autobahn, where the lanes are wider and you have the potential to unleash the Ferrari’s true performance capabilities?


Thinking along a similar path: Your IT department has invested in a high-performance, fine-tuned HP 3PAR StoreServ 7450 all-flash array because your business runs OLTP application workloads that demand high IOPS (hundreds of thousands) at latencies below a millisecond. But the SAN infrastructure that the all-flash HP 3PAR array is connected to primarily consists of 8Gb/s FC and some legacy 4Gb/s FC. You have plenty of server and storage performance. However, the bottleneck in your flash deployment has shifted to your bumpy “country road.” So it’s time to ask: Is there a way to boost Fibre Channel (FC) performance so that your SAN does not become the bottleneck for your flash deployment? Is it possible to turn a country road into an Autobahn without tearing it up and relocating it to Bavaria?


Speaking of flash...

We invite you to join our first #AllFlash CrowdChat: A Real Conversation on Flash

Tier-1 Requirements and Mainstreaming of All-Flash

Host: Chris Evans @chrismevans

When: Thursday, May 28 8:00 am PDT


HP 3PAR Express Writes: this is what innovation looks like

By Ivan Iannaccone, Product Line Strategist, HP Storage  @IvanIannaccone


With the release of HP 3PAR OS 3.2.1, we introduced a new functionality called Express Writes that is aimed to lower the overall write latency for small block random writes. Six months later, we’ve gone back and looked at how this changed positively impacted customer workloads. In this 3PAR Thursday post, I’m sharing some of this data. And to be clear: this is all data from real customer production systems. :smileyhappy:


Give it a try and share your results on Twitter: #3PARExpressWrites

If you are an HP 3PAR StoreServ customer and have upgraded to 3.2.1, you can see for yourself using Command Line Interface (CLI) or HP 3PAR StoreServ Management Console (SSMC).




All Flash No Limits at EMC World

All Flash No Limits Trapee.pngLast year at EMC World in Las Vegas we ran a contest we called 72 Hours of Yes. It was a huge hit with EMC World attendees. The premise was to have EMC World attendees tweet us with an experience they wanted while visiting Las Vegas that would give them a break from the event. By the time it was over, we had given 34 different experiences. It was so well received that I even had a few EMC employees reach out to me after the event to tell me that they thought it was an amazing event. And it even won some industry awards from Ad Age and a Shorty.  


The team got together several weeks ago to come up with an even bigger idea. Frankly, my thought was "why reinvent the wheel?" And so we came up with All Flash No Limits. We again asked attendees to tweet us their most original ideas for an experience in Vegas.  And did they come through? I went through the "best of" tweets that highlight the experiences and fun we had. 

Labels: 3PAR| all flash

What customers are saying about HP 3PAR StoreServ

It's been an exciting week or so for me. I spent much of this week in Las Vegas with our team helping customers have fun experiences at EMC World. We called it #NoLimitsPromo (click on it to see the conversations on Twitter). And while it was a fun time playing Santa Clause in May, there were a number of HP 3PAR StoreServ customers who have been talking about their experiences. I want to bring you a few of those.  


Ensure High Availability and Disaster Recovery

The first customer is the Phoenix Police Department. I was recently able to talk to Andrew Walters, IT Critical Systems architect and we talked about requirements of the Phoenix PD and how HP 3PAR addresses that with Peer Persistence.  Here's the video.

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  • 25+ years experience around HP Storage. The go-to guy for news and views on all things storage..
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