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Better Customer Insights: Creating a consistent customer experience

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In the second blog of the series on ‘Better Customer Insights’, we dive deeper into the importance of providing consistent customer experience.

 

These insights come from a recent survey by Frost & Sullivan in association with HP, where chief marketing officers (CMOs) and marketing executives of multinational organizations, shared their thoughts.

HP’s gourmet solutions for IHG

HP BPO IHG.jpgThe hospitality industry is under constant pressure to adapt to rapidly changing economic, social and technology climates.

 

Read about how HP is leveraging the Workday Human Capital Management application for the InterContinental Hotels Group (IHG), to transform their HR services, improve service quality and enhance user experience for their employees.

Better Customer Insights: Increasing sales and customer lifetime value

HP Frost CMO survey_BPO.jpg

 

A recent survey by Frost & Sullivan in association with HP, reveals important insights into the thought process of chief marketing officers (CMOs) and marketing executives of multinational organizations.

 

In this blog series on ‘Better Customer Insights’, let us explore key highlights of the survey results. This post will focus on the views on increasing sales and customer lifetime value.

HP & CaixaBank win the Alsbridge Innovation Award for 'Banking Operations Services’

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HP & CaixaBank recently won the Alsbridge Innovation Award for 'Banking Operations Services’, at the Supplier Summit in London.

 

The Alsbridge Innovation Awards celebrate the spirit of collaboration between outsourcing providers and their clients.

 

Read on to find out more about the winning partnership.

Robotic Process Automation – The holy grail of BPO?

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Earlier this month, Richard MasonHP Practice Chief Technologist, Business Process Services (BPS), was on the panel of a Robotic Process Automation (RPA) webinar hosted by Ovum.

 

The panelists discussed some hard truths about RPA, innovative approaches to automation and how it will evolve over the next few years.

 

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About the Author(s)
  • A well known member of the BPO industry in Europe. With HP since 2007, responsible for marketing our BPO strength, leadership and services in EMEA.
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