Today, let’s discover what the SPO Agent sales motion is and how it is available for you and your customers.
The SPO Agent direct sales motion sells HP product directly to the end user with the partner’s “influence” on the sale and customer. Each partner will have a dedicated inside representative that is a highly skilled sales professional.
This sales professional will work with both you and your customers to provide the correct solution to address the necessary pain point. HP handles the sale, financing and logistics of the product ordered. HP holds the PO and handles the accounts receivable. Best of all, you as the partner earns commission with no out of pocket costs for the product(s) or services sold.
There are several benefits in utilizing the SPO Agent program. First of all there is Account Control. You can broaden your presence in your accounts by selling the full range of HP products. You own all aspects of the account (EB, PSG and IPG) regardless of the core competency. The customers have an automated process for ordering products within company standards thru a customer facing B2B site unassisted. Customers purchasing is consolidated one stop shopping. You can capture the current run rate business with minimal touch.
There is product flexibility. You can order configure to order (CTO) product to meet specific customer needs. CTO capability delivers fully configured units to meet customer’s EXACT needs. Factory Express options satisfy finite customer needs.
You can improve the bottom line working with the SPO Agent direct business. You can reduce your financial exposure with no inventory, accounts receivable, accounts payable or return costs. This reduces working capital days while returning on working capital and return on invested capital. All the while you receive competitive and predictable commissions. Commissions check in 2 weeks from ship date and no cost of money.
Here is what some of the partners are saying…
- “Agent program is “key” to competing against Dell in SMB.”
- “Financial benefits of “agent-type” program are highly valued”
- “Increase “Net New” opportunities with HP”
- “SMB Influencer program rated very highly”
Some of the programs that you can leverage with the Agent program include Factory Express, Trade-In, Total Care, HPFS, Smart Buys and CTO Standards. The Agent commission chart ranges from competitive and varies based on the product or service.
For more information on the agent program, click the link to visit our partner page. If this has been helpful, please join the Coffee Coaching community and follow us on our blog, Facebook, Twitter, YouTube or LinkedIn.