Converged Infrastructure

New HP VirtualSystem VS3 solutions for VMware – like LEGO® building blocks for your data center

By David Keith – Program Manager, HP Converged Systems


When I was growing up, I used to LOVE playing with LEGO® bricks.


I would start off with a big pile of the colorful blocks in all shapes and sizes and create all kinds of configurations and designs.  But as I started to get good at putting the pieces together, I started to seek out the new kits that provided a set of “assembly instructions” with special parts to build certain things like space ships, or castles. These instructions told me how to do things initially, but the inherent flexibility in the model allowed me to go off on a tangent and do something really cool, like build that next best space ship to Mars!


Now that I’m much older and have moved on from building cool stuff with LEGO® bricks, to building really useful stuff with Computer parts, this got me to thinking about similar my old building blocks are to the new HP VirtualSystem VS3 for VMware we are announcing at Discover.  If you think of building blocks as computer component resources and the assembly instructions as our new HP VirtualSystem VS3 for VMware product you have the basic idea of what we have created to start with.  The only difference is that a VirtualSystem VS3 would be pre-built for you; a double bonus!




As you probably know, business challenges today are generally technology challenges. A dynamic business environment increasingly relies on Flexibility and a responsive IT infrastructure to deliver cost-effective, reliable, and secure access to applications and services critical to an organization’s competitive advantage.


Delivering against these new Business requirements requires transformation of an IT environment from rigid, complex, and siloed to flexible, integrated, and converged. IT organizations remain under pressure to operate within a cost envelope while still keeping pace with today’s business and user demands, and also provide for the perceived cost of this new transformation.  


This is where my LEGO® expertise comes back to help and assist in my transformation of IT organizations.  The new HP VirtualSystem VS3 for VMware 2.2 provides a simplified, efficient, and reliable application deployment platform on HP Converged Infrastructure, AND includes a flexible choice of customizable components and services; optimized, integrated, and supported for an easily scalable virtualized environment and an open on-ramp to the cloud. 


This is a quick way to enable your VMware environment while realizing significant savings.  And to think, you already figured this out when you were just a kid playing with colorful plastic blocks.


Please learn more at

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About the Author
About the Author(s)
  • 25+ years experience around HP Storage. The go-to guy for news and views on all things storage..
  • Technology marketing professional with over 25 years of experience in energy, semiconductor and IT industries.
  • More than 25 years in the IT industry developing and managing marketing programs. Focused in emerging technologies like Virtualization, cloud and big data.
  • More than 25 years of enterprise and midmarket Strategy and Marketing leadership and experience. Prior HP appointments included VP of Marketing for Adaptive Infrastructure and VP of Marketing for the HP Storage Division. Past positions prior to HP include VP of Marketing and Business Development for First Virtual Communications as well as Principal and Founding Member of Adjunct Consulting.
  • Over 12 years of consulting, new technology services development and marketing experience covering data center, IT infrastructure, cloud technology domains. Hande holds a M.B.A degree from Bentley College, MA.
  • More than 25 years in the IT industry, managing ITSM, service development and delivery projects in Technology Services. Specialized in end2end support for ISV based business solutions. Certified ITIL and project management expert.
  • Hector has marketing and communications expertise. With vast experience within the Enterprise Digital Marketing communications team at HP.
  • Editor and writer with 12+ years experience in the corporate software and technology sectors.
  • Marketing & communications professional with over 15 years of experience in a variety of industries across multiple continents. Part of HP Financial Services - helping customers build IT investment strategies that support tranformation and the ability to deliver business goals.
  • Eduardo Zepeda, WW TS Social Media Program Manager & Internal Communications for WW Technology Services Blogging on behalf of HP Technology Services (TS_Guest)
  • Julia Mason-Ochinero is WW CME Marketing Lead, HP Enterprise Marketing. In this role, Julia is responsible for driving dialog with CSPs on how they can transition to sustainable, profitable business models and enter into co-opetition with over-the-top (OTT) content providers who are changing this industry’s landscape. She joined HP in 2010 from Accel Partners (where she worked as a consultant.) Prior to Accel, Julia held marketing leadership positions with companies including Adobe, Nuance, OpenWave, Novell, Nuance Communications and RealNetworks. She began her career in Chicago working with organizations including AT Kearney, Andersen Consulting and Ameritech. She currently resides in Silicon Valley.
  • Focused on cloud, virtualization and appliance solutions for HP technology.
  • Hello! I am a social media manager for servers, so my posts will be geared towards HP server-related news & info.
  • HP Servers, Converged Infrastructure, Converged Systems and ExpertOne
  • More than 23 years of enterprise IT Marketing and Communications experience; working on the HP Converged Infrastructure Marketing team from when it was first pioneered and launched to the market in 2009.
  • Greetings! I am on the HP Enterprise Group marketing team. Topics I am interested in include Converged Infrastructure, Converged Systems and Management, and HP BladeSystem.
  • Teri is responsible for the social media program for the HP Networking and HP Storage business units. Teri has has held global roles in IT, Operations, Sales, Partner Programs, Communications, and Marketing at HP.

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