Converged Infrastructure

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Where is your datacenter, folks? Don’t walk on by…

by on 10-07-2010 06:37 AM - last edited on 10-07-2010 06:37 AM

I had the lucky opportunity to travel to the very hip city of Barcelona for my group’s new product announcement October 5th. We have all been tweeting like mad about the latest info, see here. I have more to report on the overview of the cool new products, but I have to first talk about the next generation of the HP POD (Portable Optimized Datacenter) and the ultimate datacenter manufacturing facility, Houston’s PODworks.

 

Some fast fact takeaways on the POD and PODworks first:

 

  • With HP POD-Works, PODs can be assembled, tested and shipped in as little as six weeks, compared with one year or longer, to build a traditional brick-and-mortar data center. Available in 20 or 40-foot modules, the HP POD enables service providers and other clients with limited space to quickly expand their data center capacity. HP PODs deliver 37 percent more efficiency and cost 45 percent less than a traditional brick-and-mortar data center.
    • For service providers that often need to scale capacity on demand, the HP POD-Works, the world’s first assembly line for rapid deployment of the HP Performance Optimized Datacenter (POD).
    • HP POD-Works delivers self-contained data centers or HP PODs 88 percent faster than a brick and mortar data center.
    • HP POD-Works, a multi-million dollar POD manufacturing facility should be the way you build you next data center. 

 

Back to Barcelona and finding the POD:

 

After a long but exciting announcement day, I met up with HP’s Brandon Fears, a power & cooling guru here at HP. As he walked me about 5 mins from the hotel, on a gorgeous day, to the site where the POD was parked, we were chatting away and I seriously did not know we were at the POD. All of a sudden I noticed the HP futura font and our logo. This generation of POD could look like any other city vehicle, see here: Brandon walked me through a few of the latest features of the new generation of PODs, including the rollout cooling system.

 

vHP POD in Barcelona     Pod-Brandon.jpg

 

There were a lot of questions in the press announcement earlier that day about exactly where the POD can be placed. The answer is literally anywhere within reason… one company has it on stilts! Another has it on a truck for portability. Another has a series of them within a warehouse. The one in Barcelona honestly looked like any other city department vehicle. The key takeaway if the flexibility and portability of these PODs. I want one.

See some cool video on the latest POD news. Meet our PODfather, Wade Vincent who will walk you through the POD.

 

Short PODworks overview

 

 

More technical longer PODworks video

 

 

 

Last note, personally I think I want to start the POD skin marketing division. I could do one for the superbowl, one for New Year’s Eve, one for camouflage in NYC. We could have limited edition POD skins designed by top fashion people. It would certainly be a new challenge for the fahion designers, no?

 

 

Any questions or comments for Wade, Brandon or myself? We’re here! Thanks for checking out the POD.

 

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Comments
by UK VPS(anon) on 08-09-2011 12:52 AM
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Wow, this is impressive. I worked on some of the Sun mobile demo trucks back in 2000-2001 which used satalite uplinks for hooking back to the main DC.

Are these PODs also available as fast response mobile units with coms?

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  • More than 30 years in Sales and Marketing in IT services business. Currently managing a program on services for x86 based environments.
  • Chary Chigurala is HP’s Global Leader for IT Strategy, Transformation and M&A with 25 years experience in Strategic and transformational projects
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  • Duncan Campbell is the Geo Focal Executive for Converged Infrastructure in the Enterprise Storage, Servers, and Networking (ESSN) Worldwide Marketing Organization at Hewlett-Packard. He is also at the helm for Converged Infrastructure for the Small and Midmarket Business for HP’s Enterprise Business Group. Campbell brings more than 25 years of enterprise and midmarket industry marketing experience to this leadership team, with a proven track record spanning software, networking, services, PCs and systems, as well as deep channel and regional expertise. Campbell’s prior appointments were vice president of marketing for Adaptive Infrastructure and prior to that, the vice president of marketing for HP StorageWorks. He was responsible for advancing the market position of HP’s storage area network, network-attached storage, information life cycle management, near-line and storage management software offerings through both direct and indirect channels for small, midsize and enterprise customers. Prior to joining the HP StorageWorks team, Campbell was vice president of marketing and business development for First Virtual Communications, a world leader in providing easy-to-use, integrated rich media communications solutions. Before that, he was the principal and a founding member of Adjunct Consulting, where he helped incubate a SAN-management-over-IP startup and developed transformational business strategies for his other client companies. Campbell was formerly with HP from 1986 to 2001 in various marketing director roles spanning workstations, software, networking, PC servers and Intel servers. He also served as worldwide director of marketing for channels, alliances and partners. Campbell holds a Master of Business Administration from the Wharton School of the University of Pennsylvania and a Bachelor of Science in chemistry from the University of California at San Diego. © 2010 Hewlett-Packard Development Company, L.P.
  • Hande has been with HP for over 10 years and held key consulting business and marketing roles based in New York and Boston US. Currently, she is the WW marketing lead for Cloud and Converged Infrastructure Consulting Services for HP Technology Consulting and living In Istanbul with her family. Hande enjoys spending time with friends, traveling, skiing and reading. Hande holds a M.B.A degree from Bentley College, MA.
  • More than 25 years in the IT industry, managing ITSM, service development and delivery projects in Technology Services. Specialized in end2end support for ISV based business solutions. Certified ITIL and project management expert.
  • Having joined HP in 2003 Ian Jagger is the world-wide marketing and program manager for HP Technology Consulting's Strategic Consulting Services, Critical Facilities Services and Energy and Sustainability Management Services, as well as emerging IT services Prior to his current role, he served as the HP Services Marketing Manager for Central and Eastern Europe, Middle East and Africa, having joined HP in a similar role in the Middle East. Prior to HP Jagger had a 15 year international sales career, culminating in being Sales and Marketing Director for Steelcase Inc addressing Northern Europe before focusing more specifically on marketing. His initial focus was consultancy and interim marketing management, primarily for small to mid-sized customers based or looking to expand in the Middle Eastern region. Immediately prior to joining HP he was a strategic marketing consultant addressing investment targets for a technology fund. Born in Rochdale, United Kingdom, Jagger holds an honors bachelor of science degree in economics and a degree in social psychology from Loughborough University, England. He also holds a Masters Diploma in Marketing from the Chartered Institute of Marketing, is a Member of the Chartered Institute of Marketing and a Chartered Marketer. He has one daughter and lives in Cary, North Carolina.
  • Greetings! I am in the HP Converged Infrastructure team focused on Server, Storage & Networking group at HP and will be sharing news & info as it crosses my path.
  • Liz Roche is a Strategist with Strategic IT Advisory Services and global leader of portfolio management for HP Technology Consulting. In this role, she is responsible for creating, bringing to market and managing the portfolio of strategic IT advisory services. She is also an industry-recognized CRM expert and was instrumental in evolving the customer relationship management (CRM) category and best practices. A leading authority on IT strategy and business transformation with 25 years of IT and business experience, she is a frequent industry keynote speaker. Roche has been with HP since 2006. Her services experience has run the gamut of HP units, beginning in the Field with Enterprise Services, consulting with CIO- clients in the automotive financial services and public sectors to portfolio management and business development. In 2010, Roche joined HP Technology Consulting where she is responsible for managing the Strategic IT Advisory Services portfolio of services. Prior to joining HP, Roche held positions with META Group, where she was a vice president of CRM and sell-side commerce, a technology research and advisory firm, acquired by Gartner in 2005. Roche received a Bachelor of Arts from the George Washington University and an MBA from the University of Missouri.
  • Broad mix of experiences developed in more than 20 years of technology-driven innovation. Fascinated by changes triggered by social networks and cloud. Bachelor in Theoretical Physics.
  • Mark joined HP in January 2007 as a Business Consultant for the Data Center Transformation team. His role is to assist HP customers in determining the best solutions to their problems and that HP services and experiences are shared and understood. Mark has 25 years of experience in technical project and program management, customer service, and Information Technology including 15+ years international experience. A proven track record in increasing productivity, improving service, cost management, vendor management, and contract negotiations as well as a Six Sigma Master Black Belt. In 2011 Mark was recognized as a HP Brand Ambassador for his ongoing commitment to Service, Quality, and Customer Satisfaction and Engagement.
  • Moira is a strategist who has done marketing for the technology industry for over a decade. She enjoys cycling and has ridden across America, down the Pacific Coast and along the Danube.
  • Steve Grumann has been in technology consulting for 18 years, nearly 13 of that with HP. He is currently a Strategy Consultant, focusing on Cloud and Service related IT delivery models.
  • I work with HP customers to help them create business value with strategic service management. I am a senior ITIL examiner and I have written many ITIL books and pocket guides. Find out more at www.hp.com/go/stuartrance or Follow me on Twitter @StuartRance
  • Greetings! I am on the HP Converged Infrastructure marketing team focused on Business Critical Systems. Topics I am interested in include mission-critical computing, scale up x86, and Converged Infrastructure
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