Data Central
Official news from HP

Displaying articles for: April 2012

HP’s Early Infant Diagnosis program wins Justmeans Social Innovation Award

How do corporations tackle some of the world’s toughest problems in a way that really benefits society? Through providing a platform for creative employees to collaborate both inside their organization and with outside organizations, according to Alan Nemeth, an HP Fellow and Chief Technologist for our Enterprise Cloud Services - Unified Communication offering. He was accepting the prestigious Justmeans Social Innovation Award for Most Strategic Use of Philanthropic Funds for our successful Early Infant Diagnosis program in Kenya at the 2012 Ceres conference in Boston, MA on April 25.

 

Nemeth stated that collaboration is “the most effective and sustainable way to solve problems.” He added that the Early Infant Diagnosis program with Clinton Health Access Initiative, the Kenyan Ministry of Public Health & Sanitation, and Strathmore University is a perfect example of collaboration in action, as it demonstrates the unique value that multiple stakeholders in public-private partnerships can bring to the table to create a positive impact on society and significantly benefit infant lives in Kenya.

 

Justmeans awards honor the global leaders that are tackling the world’s most pressing challenges through social innovation. Ceres is an NGO that mobilizes business leadership to ignite innovation and scale sustainability to build a healthy global economy. Together in Boston they showcased leadership and innovation in global citizenship.

 

 

Join the discussion at @hpglobalcitizen

 

Find out more:

 

Ceres 2012 Conference: http://www.ceres.org

 

Justmeans Social Innovation Awards: http://www.socialinnovationawards.com/ and http://www.justmeans.com/

With personal data worth a fortune, why not sell your own? HP Labs suggests how it could be done

It’s a fiscal touchstone of the Internet era: there’s enormous value to be found in the information we collectively share through our online likes, check-ins, searches, browsing and buying histories.

 

Companies of all kinds are keen to learn ever more about us, and are increasingly willing to pay for the privilege, notes Bernardo Huberman, HP Senior Fellow and director of the Social Computing Research Group at HP Labs.  Yet currently the people actually generating the data aren’t benefitting financially at all (even though, in many cases, they do receive free access to a useful

 service).

 

earth2.jpg

“There’s no reason, in principal, why individuals shouldn’t be paid in return for the data they create,” suggests Huberman. “If we can do that while taking into account the privacy attitudes of the participants, we can help people better control how their data is used and at the same time open up new possibilities for innovative social and technological research.”

 

That’s the argument behind a new paper, “A Market for Unbiased Private Data: Paying Individuals According to their Privacy Attitudes,” [pdf] written by Huberman and HP colleague Christina Aperjis.

 

For such a market to work, they argue, buyers need to be sure they’re receiving unbiased data and individual sellers must be confident they’re getting the best possible price for their information within their tolerance for sharing.

 

Existing research shows that people tend to want either a significant price for data they feel is revealing, or very little for data that’s liable to biases of various kinds. The result: buyers generally can’t afford the data sets that would be most useful to them.

 

What’s your appetite for risk?

The solution, say Aperjis and Huberman, is to create a market that lets sellers participate according to their specific attitudes about privacy and risk.

 

This results in smaller but statistically valid sets of data that can be made available to buyers. Because of the validity of that data, buyers need to purchase only a fraction of a larger data set to compute reliable statistics about that larger set – allowing them to pay relatively fewer individuals the higher sums it takes to get more valid data.

 

Trust, transparency, and choice as competitive advantages

Managing the process is an intermediary known as the market-maker. Taking a small cut of every trade, market-makers want to maximize market volume and thus have an incentive to act as an honest broker, enforcing transparency and choice with respect to privacy.

 

In fact, the better job the market-maker does to promote and protect individuals’ privacy, the more trust will exist within the market – and trust is a critical factor in consumer adoption of new business models.  For example, giving individuals the most choice about how and why their data is used can widen the appeal of opting-in, increasing the efficiency of the market and giving the market-maker a competitive advantage.

 

How to move beyond present-day data markets

Third party dealers of private data sets already exist, note Aperjis and Huberman. What’s been missing is the chance for individuals to participate in these transactions – whether by defining how the data may be used, or to get paid.  In particular, the inability to compensate sellers is in no small part due to the fact that prior models for private data markets don’t specify how to set appropriate prices.

 

For example, simply asking sellers to name a specific dollar value would result in biased datasets because people who value their private information the least would always offer the lowest prices.  Instead, Aperjis and Huberman set prices by asking sellers to make a series of choices between payment plans that trade off risk and reward.

 

That said, the researchers acknowledge that in many common scenarios, individuals do receive a service in return for sharing their private data – a free query from a search engine, for example, or a valuable connection with friends through a social network. But it’s not hard to imagine new markets where buyers would be willing to pay individuals directly for their personal information.

 

A pharmaceutical company, for example, might need a reliable sample of people with a particular disease and who use a specific drug. In a case like that, say the HP researchers, “it is of the utmost importance for the buyer of the data to obtain an unbiased sample of individuals with certain characteristics.”

 

The research value of unbiased, private data

Such data sets may cost more money to compile, but that actually makes them more likely to be available for peer review and verification. And that’s a positive change, suggests Huberman.

 

In a letter published in the Feb 16th edition of Nature, Huberman drew attention to the research value of information produced by users of social media.  Yet analyses of such data, he wrote, are typically “not accessible to researchers beyond the authors of the work.”

 

“In some cases the source of the data itself remains hidden, leading not only to problems of verification but also about the generality of the results,” he added.

 

In contrast, Huberman and Aperjis’ new approach could create data sets that are both reliable and available to others to either confirm or challenge the research inferences drawn from them.

 

These sets could be used for commercial purposes, certainly. But they might also drive new insights across many fields of research – in education, for example, in urban planning or for medical applications such as the tracking of disease outbreaks.

 

“Overall, in a global economy where the proper handling of data is an increasing concern, there’s a lot to be said for creating markets where private data is traded openly,” Huberman suggests, “and for doing it in a way that benefits the people who actually generated it.”

Labels: HP labs

HP helps launch vital healthcare services along the world’s longest lake

dpp_1958.jpg

 

Dr Amy Lehman’s to-do list goes something like this:

 

  • Ship medical supplies to remote lake-side clinics
  • Persuade specialist surgical team to volunteer for new health outreach
  • Arrange on-the-ground training for local healthcare workers
  • Check technical team’s progress with new radio network
  • Find solution for hospital operating without water and electricity
  • Negotiate with communities, businesses, and governments x 4 countries
  • Press on with fundraising to equip and launch floating hospital

 

It’s a seemingly impossible list. Yet HP is helping this visionary doctor to prove that everything’s possible.

 

Since we first announced our commitment at the Women in the World Summit in 2011, HP has been using its problem-solving skills and strategic thinking to help Dr. Lehman and her team deliver life-changing and life-saving healthcare to the people in the Lake Tanganyika basin in sub-Saharan Africa, which borders Burundi, the Democratic Republic of the Congo (DRC), Tanzania, and Zambia.  The ultimate aim is to construct, equip, and launch the Lake Tanganyika Floating Health Clinic (LTFHC), a state-of-the-art ship capable of bringing modern medical services to the people and communities who live in virtual isolation on and around the shores of the world’s second largest freshwater lake, Lake Tanganyika.

 

Inspired by Dr Lehman’s dream and realizing our capacity to contribute to making it a reality and improving access to healthcare and the lives of the people of the Lake Tanganyika basin, HP has committed to supporting Dr. Lehman and LTFHC in a number ways.  To date, HP has provided financial contributions for health outreach expeditions and construction of communications network as well as leveraging the company’s relationships and marketing and communications platforms to raise awareness of LTFHC’s mission and cause.  


“Technology can play an enabling and transformational role, improving the quality of life,” says Paul Ellingstad, Global Health Director, HP Sustainability and Social Innovation. “Most of us take for granted our access to roads and telecommunications, but the people along the shores of Lake Tanganyika, by comparison, are very isolated from the rest of the world. In collaboration with Dr. Lehman and others, we can help to improve not only connectivity and healthcare but the lives of the people in the Lake Tanganyika basin.”

 

Following the design and planning of a communications network to link health clinics along the lake, a team led by LTFHC staff installed solar-powered radio equipment at eight different clinics and hospitals   -- linking patients and health workers in remote areas of the DRC with each other and doctors and healthcare professionals at the Moba Regional Hospital, which is now capable of providing vital medical support to previously isolated communities.

 

In addition, HP’s contributions have helped to fund a health mission for Congolese and Tanzanian women needing surgical fistula repair (caused by childbirth complications) and related medical services, and have enabled two clinics to replace inefficient paper-based patient recording with modern electronic methods.

 

With so much more to be done, collaborative problem solving is essential. “This is what HP’s really good at—it’s part of the company’s DNA!” claims Ellingstad. “We strive to develop the most appropriate solutions for the problem or challenge at hand.”  

 

Incremental steps are taking LTFHC closer to the launch of the floating clinic.

Support the mission of Dr. Lehman and the Lake Tanganyika Floating Health Clinic by spreading the word, learning more, and getting involved.

 

Click here to donate to the cause 

Bringing HP technology to those who need it most – converting shipping containers into learning labs

Currently, only about one in eight of India’s 220 million school-going children go on to attend college. Recognizing the severity of the situation, the Indian government hopes to increase the number of school-going children to 30 percent by 2020. Access to education and technology will play a key role in enabling this transformation.

 

HP is goaled with bringing innovation to this problem. Today, we introduced our fourth Lab-in-Box prototype to Vidyanagar Primary School students in Ahmedabad, converting a shipping container into a learning lab. Each container is both self-sustainable and fully operational, equipped with 15 HP Multiseat Thinclients, a multifunctional printer, wireless connectivity, electricity, furniture, fans and air conditioning.

 

“We welcome this initiative from HP and their partners. Both our students and our teachers have benefitted immensely from the easier access to quality IT and it has helped raise their proficiency and knowledge levels,” said Pramukhray Patel, Principal at Vidyanagar Primary School. “As more students and teachers familiarize themselves with the HP Lab-in-Box, we’re sure it will help raise education competencies in our school.”

 

The Lab-in-Box initiative is just one part of HP’s broader commitment to fostering innovation in education in India, a commitment that also includes the HP Catalyst Program, the HP LIFE program, the HP-JAYE Social Innovation Relay, and the $1 Million Education Innovation Fund for India.

 

 

To find additional information on HP’s sustainability and social innovation efforts, visit here.

Thoughts on Meg Whitman's speech at the Simmons Leadership Conference

megwhitman_simmons.jpg

 

(This entry was posted by Kristie Bernard, HP Enterprise Marketing. Photo credit: Carla Osberg Photography)

 

Last week, I was fortunate to attend the 33rd annual Simmons Leadership Conference – a top event for professional women – and hear HP’s CEO Meg Whitman speak about her career and personal experiences.

 

The theme of the 2012 conference was “innovation and impact,” and it lived up to its promise of being a powerful motivator. I was inspired by how Meg began her session with an encouraging and remarkably personal opening. Addressing an audience of over 3,200 attendees (including many of my fellow female HP coworkers), Meg shared some memories of her first and most important role model: her mother.

 

One story she told was about how her mother became a mechanic in World War II, even though she had never before even looked under the hood of her own car.  The result of her mother’s influence: Meg & her sister were instilled with a “can-do” attitude.

 

Meg said that this “can-do” attitude set her up to get the maximum amount of learning in each part of her career (which included positions at companies as diverse as Hasbro, FTD, Stride Rite Corporation, Walt Disney Company, and of course eBay). A few lessons she learned through these experiences:

 

- The cost of inaction is far greater than the cost of making a mistake

- The ceiling is where you put it

- While great leaders can come from different backgrounds and have different styles, effective leaders are always true to themselves

- It’s all about the team: you need the right people with the right skills in the right place at the right time to be successful

- Mission is a motivation. People want to know what they do matters.

- The power of many: listen to your customers, your users, your teams as well as the people on front lines

- Establish credibility: say what you mean and mean what you say; deliver the results and manage the financials

- Determine what your product offerings could allow that has not been done before.

 

When Meg accepted the position of CEO at HP, she had already been on the board of directors for some time. During her comments at the conference, she said what struck her about HP was that the company is at the heart of how the world works. For example:

 

- HP operates in 170 countries and employs more than 349,000 people

- HP technology and services support the very fabric of global society.  Without HP...

...cell phone calls don’t get connected.

...credit card transactions don’t get processed.

...healthcare doesn’t get delivered.

...the international space station isn’t connected.

 

Meg ended the plenary session by sharing a realization she had on a recent conference call with financial analysts.  Sitting beside HP’s CFO, Cathie Lesjak, she realized that the Whitman-Lesjak CEO/CFO team may be the only all-women combo in the Fortune 50. How cool is that?

 

In all, it was an excellent experience hearing from our CEO and meeting up with old colleagues and new friends.  If you have any thoughts on my notes about Meg’s plenary session, please share them in the comments.  I look forward to hearing from you!

HP Launches Education Innovation Fund in China with $1 Million Donation

During the 2012 HP Catalyst Summit in Beijing, HP announced the creation of a new Education Innovation Fund.  HP’s fund will support teacher training in China through a $1 million donation to Zheijiang University and the National Commission of the People’s Republic of China for United Nations Educational, Scientific and Cultural Organization (UNESCO).

 

The fund will assist in training teachers how to creatively think about how information, communication and technology (ICT) can be leveraged to improve learning outcomes.


Innovation in education – particularly in the sciences, technology, engineering and mathematics (STEM), fields – is crucial to the future of both China’s education system and schools across the world. HP was one of the first high technology firms to enter China 27 years ago and the company has consistently invested in advancing China’s long-term education and economic opportunities.


For a period of two years, the fund will provide training for more than 5,000 teachers from 500 rural and urban schools in Hangzhou, Zhejiang Province, and Chengdu, Sichuan Province, will be trained through the fund, impacting thousands of students yearly. These educators will then be invited to enter a competition for innovation in education, which will in turn directly contribute to China’s National Plan, including National Strategy in ICT Education.


HP’s STEM education efforts are not unique to China: In June 2011, during the first ever HP Catalyst Summit in New Delhi, HP pledged $1 million to improve STEM education in India.

 

About the Catalyst Summit

The 2012 HP Catalyst Summit brings together more than 120 educators, policy leaders and education experts from 15 countries to exchange best-practice techniques, explore technological solutions and collaborate to develop innovations in STEM.


To learn more about HP Catalyst, visit: www.hp.com/hpinfo/grants/catalyst.html

New HP Program with Staples Makes Electronics Recycling Easy, Convenient and Free

Cust Recycling Tech @ Staples[3].jpg

 

(Above: Consumers and small businesses now have an easy and free option to responsibly recycle office technology thanks to HP and Staples. All brands of technology, regardless of where they were purchased, will be accepted. Visit your local Staples store or www.hp.com/us/go/recycling to learn more.)

 

Today, HP announced a new program with Staples, the world’s largest office products company, which makes recycling used electronic devices – of any brand – easy, convenient and free. To participate, simply drop off used electronics items at the service desk of any Staples location across the continental U.S. Desktops, laptops, monitors, printers and keyboards are among the items accepted.


By making things simple for our customers, we’re hoping to collect and recycle tens of millions of pounds of equipment over the next two years.


We believe this collaboration reflects our industry’s need for more electronics recycling. And we’re grateful to have the Consumer Electronics Association’s vocal support for this effort.


“We applaud HP’s new partnership with Staples to recycle old computer equipment,” said CEA Vice President of Environmental Affairs and Industry Sustainability Walter Alcorn.  “This is a shining example of how our industry is stepping up to meet the challenge of recycling a billion pounds of consumer electronics annually by 2016.  Our industry goal is to make recycling electronics as easy as purchase, and this is definitely a step in that direction.”

 

At HP, we’ve recycled more than 2 billion pounds of electronic products and HP supplies since 1987. Our collaboration with Staples is another important piece to our sustainability goals around e-waste reduction.


Combined with HP’s existing collaboration with FedEx Office, it’s now possible for customers to take advantage of HP’s recycling efforts in more than 3,000 locations throughout the United States.


Learn more about our program, click here: http://www8.hp.com/us/en/hp-information/environment/computer-hardware-recycling.html

 

To find a Staples store near you, click here.

HP continues to invest in partner success, rolls out the HP Blue Carpet

(This entry was posted by Mike Parrottino, vice president and general manager, U.S. Channel Sales and Marketing, Personal Systems Group, HP)

 

Everything we do in HP’s channel sales and marketing group – from expanding our portfolio to streamlining our programs – is in the spirit of driving growth and profitability for our channel partners.  Our partners serve as a strategic extension of HP’s sales force and key component of our go-to-market strategy, selling and distributing HP technology to our mutual customers. 

 

Simply put: our goal is to make it as easy and rewarding as possible for channel partners to do business with HP. To that end, we’re continuing to invest more year-over-year to ensure we set partners up for success and provide them with a greater competitive advantage.

 

As part of our PartnerONE program (HP’s industry-leading sales and marketing support program for partners), today we are rolling out HP Blue Carpet, a program designed to reward partner sales representatives with incentives and benefits for selling products and solutions across the HP portfolio.

 

A few of the key highlights include:

  • Online access to sales training and education to benefit our partners’ understanding of products and solutions, allowing them to provide smart and superior solutions to our mutual customers
  • An intuitive dashboard to track earnings, redemptions and claim history; and access to a site that makes it easy for partners to redeem awards for items such as VISA gift cards and HP products. 

HP Blue Carpet is a perfect example of our continued commitment to rewarding partner sales reps in a clear, predictable, customizable format for their commitment to selling HP solutions.

 

Available to all HP authorized channel partners, partner sales representatives can begin registering online for the program today, and can start taking advantage of these new offerings on May 1, 2012.

 
Search
Follow Us


Guidelines

Data Central is the official HP corporate blog, brought to you by the corporate communications team in Palo Alto. Before commenting, please read our community guidelines. For more news and press contacts, visit the HP newsroom. Note: all times GMT

Blogroll