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Building hospitality brand loyalty through IM&A

HPB20242_Hospitality_Cover-309x400_noblack.pngLike many other industries, the hospitality industry is dealing with increases in the volume, velocity, variety, and value of gathered data. There’s simply too much information in too many places for companies to make educated  decisions as quickly as possible. Hospitality businesses participate in a variety of social media portals, capture customer data from numerous sources, and offer their products through a variety of distribution channels. The challenge, however, is in developing a multichannel integration platform that can transform this data into insights that help hospitality vendors run their businesses more effectively.

 

For a better understanding of the Big Data challenges in the Hospitality industry, we sat down with Bruce Moore, Application Services Executive, U.S. Consumer and Transportation Industry of HP Enterprise Services. Here’s what he had to say.

Virtual Private Cloud Helps Airlines Reduce Capital and Operating Costs

airline1..jpgBy Evee Burgard, Travel and Transportation Marketing Manager

 

Infrastructure-as-a-Service (IaaS) proved to be especially helpful for the airlines after their IT spend was cut by over 8% in 2009. Airlines are just now beginning to shift from cost cutting to business growth. Read how airlines can use cloud computing as a natural progression to this business shift to create new and unique revenue streams.

Future-proof your airline with HP Passenger Service Solution

Airline3sm.jpgBy Clyde Kesling, Travel and Transportation Marketing Manager

 

As part of our HP Converged Cloud Services for Airlines announcement, HP is highlighting our HP Passenger Service Solution (HP PSS)—an airline industry solution that focuses on the merchandising, reservation, and travel processes for an airline. HP PSS provides our airline clients with all the basic functionality they need to support the reservation and travel processes used to service their passengers, as well as several other benefits.

Can a SOA Platform-as-a-Service Benefit Airlines?

airline2sm.jpg

By Evee Burgard, Travel and Transportation Marketing Manager

 

To IT departments in the airline industry, the benefits of Service Oriented Architecture (SOA) are typically aligned to application reuse or project development costs and can produce savings of up to 40%. While these savings might seem noteworthy, when you look at the bigger picture, the total doesn’t quite reach that 40% mark. Read on to find out why.

Can Cloud Computing solve 3 challenges faced by airlines today?

By Evee Burgard, Travel and Transportation Marketing Manager

 

airline1..jpgOver the past decade, airlines have struggled with the commoditization of their primary offering - airline seating - and are now looking for opportunities to differentiate themselves in a very competitive marketplace. Cloud computing offers that differentiator, as well as numerous other benefits to airlines because it addresses 3 of the main challenges they are facing today.

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