Some time back, I had outlined the steps that CFOs should take in order to effectively compute the cost of cloud computing for their enterprise at any point in time. The thoughts I shared in this post came to mind when I read a post by Chris Harding, Forum Director for SOA and Semantic Interoperability at The Open Group. In his guest post titled Counting the cost of cloud on Dana Gardner's BriefingsDirect blog, Chris characterizes a typical conversation that would have happened in the traditional environments when demand exceeds capacity and contrasts it with a similar conversation in the cloud computing environment today. I like Dana's summary that hits the point home - IT costs were always a worry, but only an occasional one. Cloud computing has changed that. We need to track the cost of cloud and the returns realized on a continuous basis in order to be effective cloud consumers realizing business value for our shareholders.