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Finding shelf space in emerging markets

iStock_000022003569Small.pngIn the New Style of IT, technology is enabling markets to mature at an alarming rate. But the majority of developing countries continue to move products through traditional retail outlets—including corner convenience stores and mom-and-pop shops.

 

For many manufacturers of Consumer Packaged Goods (CPGs) the challenge becomes getting their products on these shelves. It’s not feasible for CPGs to ship in small quantities, and it’s challenging for both manufacturers and retailers to have to deal with several, often disparate distributors.

 

For HP Expert Tony Galli, client principal in the HP Industry Consulting Services organization, the answer lies in developing a Distributor Management Framework.   

A reason to buy: modernizing retail point-of-sale systems

iStock_checkout_XSmall.jpgPoint-of-sale (POS) has always been the key touch point for the retail industry. It’s where in-store transactions are completed and additional services are delivered. Today’s consumer, however, is looking to complete their transactions when and where they are ready to buy, inside or outside of the retail store.

 

HP’s Saif Rivers, retail client principal, makes the point in a recent issue of the HP Industry Edge magazine that POS systems that can’t keep up with the modern consumer risk become points of friction – a barrier to completing the transaction or service. By examining where both these points of friction and their opposite, the moments of truth, arise in the shopping experience, savvy retailers can design modern multi-channel POS operations that enable a seamless shopping experience.

 

We explore how POS operations are transformed in-depth with Rivers in the following interview.

Better brick-and-mortar customer engagement begins with better retail enterprise integration

iStock_customer_engagement_XSmall.jpgRetailers are rethinking not just their technology, but also their organizational and operational integration, in order to respond to the omni-channel customer experience. In this month’s issue of Industry Edge digital magazine, HP’s Tricia Chismer Garrett, client principal, retail and consumer goods, makes the point that retailers must design their business processes across the enterprise to support omni-channel customer engagement – with the understanding that the brick and mortar experience remains a key factor.

 

We delve a bit deeper into the topic with Garrett in the following interview.

Information Management in Retail: Magic for the customer found in federated data management

iStock_customer_offer_XSmall.jpgBy incorporating diverse data sources in a federated, agile hub model, retailers are developing a predictive, adaptive 360-degree view of the customer. We’re concluding a conversation with Mario Vollbracht, global director of Consumer Industries and Retail Information Management and Analytics, HP Enterprise Services about the exciting potential that modern information management and analytics presents for the retail industry. HP’s Industry Edge digital magazine this month examines the information challenges facing the retail industry. 

Information Management in Retail: Gaining a 360-degree view of the customer

iStock_360_customer_Small.jpgRetailers are using big data hubs that incorporate all the sources of information available to create a 360-degree view of the consumer. That’s the focus today for a continuing conversation with Mario Vollbracht, global director of Consumer Industries and Retail Information Management and Analytics, HP Enterprise Services. HP’s Industry Edge digital magazine examines the information challenges facing the retail industry. This is the second of a three-part series on big data for the retail sector.

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