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Same challenges, same complexities, tighter budget, smaller staff - Midsize businesses virtualization benefits

Midsize companies have many of the same problems as large enterprises. Their servers are underutilized, their storage systems are difficult to manage, their disaster recovery plans are inadequate, and power and cooling costs are killing them. They lack the space to expand their IT environment, the budget to buy new hardware, and the resources to deploy new technologies.


Unlike enterprise companies, midsize businesses are much less likely to utilize virtualization technology to address those challenges. Unfortunately, they often perceive virtualization to be a complex, costly solution— one that’s great for “the big guys” with specialized IT staff, but out of reach for the average business with a tight budget. As a result, they miss out on the tremendous benefits virtualization has to offer.


However, there are several critical business and technology points that midmarket customers can benefit from when utilizing virtualization in their environments:
• Optimize the Use of Technology Assets: HP and VMware virtualization solutions results in fewer assets to manage, power, store, and buy—enabling midmarket customers to increase utilization rates for x86 servers from 5–15% up to 60–80% while simplifying IT operations.
• Simplify Asset Management and Administration: VMware Infrastructure is easy to deploy, use, and manage. It provides IT professionals with the freedom to be released from menial tasks, enabling them to take a more strategic role in the enterprise.
• Protect Data and IT Environments: Through advanced technologies, HP and VMware offer business continuity solutions for improved disaster recovery, higher levels of availability and simplified backup and recovery. Provide better levels of security, improve responsiveness, and increase the resilience of your IT environment.


HP and VMware Virtualization solutions are ideal for midmarket
Check out the reduced complexities of virtualization by integrating industry-leading VMware ESXi into the ProLiant platform. Virtualization software is IN THE BOX without any need to need to buy extra hardware or software.



Chris Purcell

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About the Author(s)
  • More than 25 years in the IT industry developing and managing marketing programs. Focused in emerging technologies like Virtualization, cloud and big data.
  • I am a member of the Enterprise Group Global Marketing team blogging on topics of interest for HP Servers. Check out blog posts on all four Server blog sites-Reality Check, The Eye on Blades, Mission Critical Computing and Hyperscale Computing- for exciting news on the future of compute.
  • I work within EMEA HP Servers Central Team as a launch manager for new products and general communications manager for EMEA HP Server specific information. I also tweet @ServerSavvyElla
  • Hello! I am a social media manager for servers, so my posts will be geared towards HP server-related news & info.
  • HP Servers, Converged Infrastructure, Converged Systems and ExpertOne
  • WW responsibility for development of ROI and TCO tools for the entire ISS portfolio. Technical expertise with a financial spin to help IT show the business value of their projects.
  • I am a member of the HP BladeSystem Portfolio Marketing team, so my posts will focus on all things blades and blade infrastructure. Enjoy!
  • Luke Oda is a member of the HP's BCS Marketing team. With a primary focus on marketing programs that support HP's BCS portfolio. His interests include all things mission-critical and the continuing innovation that HP demonstrates across the globe.
  • Global Marketing Manager with 15 years experience in the high-tech industry.
  • Network industry experience for more than 20 years - Data Center, Voice over IP, security, remote access, routing, switching and wireless, with companies such as HP, Cisco, Juniper Networks and Novell.
  • 20 years of marketing experience in semiconductors, networking and servers. Focused on HP BladeSystem networking supporting Virtual Connect, interconnects and network adapters.
  • Greetings! I am on the HP Enterprise Group marketing team. Topics I am interested in include Converged Infrastructure, Converged Systems and Management, and HP BladeSystem.
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