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Key ISV insights on Converged Infrastructure

Wolfgang Wittmer, EMEA VP & GM ESSN, Hewlett Packard, recently had a great opportunity to interview 4 key ISV partners during the Technology at Work 2010 press release, in Frankfurt Germany on April 26th. During this interview he was able to get their views on current customer challenges and their perceptions around a new converged infrastructure environment. Participating on the ISV panel were:



  • Oracle - Guenther Stuerner, Vice President Sales Consulting

  • QAD - Gordon Fleming, Chief Marketing Officer

  • SAP - Edgar Jager, Vice President Third Party Solutions & Software & Technology Partners EMEA

  • SAS - David Hughes, Vice President International Sales


Summary
Guenther Stuerner (Oracle) response to what does Oracle see as one of their main customer challenges? “IT is still very complicated and complex (hardware and software) and they are under extreme time pressures with more complex systems with fewer resources supporting them. This is resulting in less innovation. Oracle sees Converged Infrastructure as an enabler to bring IT staff back into better alignment, allowing an improved focus on innovation.”


David Hughes (SAS) response to how SAS customers running complex high end analytical infrastructure are being challenged? “It’s all about data explosion – IDC stated that in 2008 the amount of data we are acquiring on this planet exceeded our ability to store it. This has lead to complexities which has increased costs for maintaining data and has left less for innovation. In 2008 business analytics became mission critical for real time analytics. So being able to leverage complexity, as opposed to becoming a victim of it, in a cost constrained environment, seems to be the growing trend with SAS customers.”


Edgar Jager (SAP) response to do SAP customers focus more on return on investment, more that what they were doing 2 to 3 years ago? “Yes even more so, it’s about time and implementation. What we see for larger customers is a lot more consolidation as they strive to become the best in breeds applications. Our customer needs to be able to run their businesses in the best possible way.”


Gordon Fleming (QAD) in response to what does Converged Infrastructure mean to QAD customers? “In the past 18 months the economy has been very challenging – Companies IT resources now have to scale and adapt to new business environments. For Converged Infrastructure, Scalability is a key enabler for allowing customers to adapt as their business recovers and grows. They will need Flexibility around which applications they will host themselves and  what they will connect to over the “Cloud”. And Efficiency, not just energy consumption, but also resources needed.” 


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  • I work as a Master Architect in HP Servers R & D group. I work with teams spread across the lab and outside to build solutions which are highly available on HP-UX, OpenVMS and Mission Critical Linux platforms. In particular I contribute to develop HP Serviceguard clusters, HP-UX Security and Middleware products. I have been with HP for last 17 years and have exposure to HA/DR field from both R & D and customer perspectives.
  • Kirk Bresniker is the Vice President/Chief Technologist for HP Business Critical Systems where he has technical responsibility for all things Mission Critical, including HP-UX, NonStop and scalable x86 platforms. He joined HP in 1989 after graduating from Santa Clara University and has been an HP Fellow since 2008.
  • I’m the worldwide marketing manager for HP NonStop. I’ll be blogging and tweeting out news as it relates to NonStop solutions – you can find me here and on twitter at @CarolynatHP
  • Cynthia is part of the HP ExpertOne team. ExpertOne offers professional IT training and certifications from infrastructure refresh to areas that span across the datacenter like Cloud and Converged Infrastructure.
  • Hi, I work on the HP Servers team as HP-UX worldwide product marketing manager. I´m interested in how customers use our technology and will be blogging about their stories and on how our products evolve to help their businesses be always on.
  • I have worked with NonStop systems since 1982. I am a Master Technologist for HP and am part of the IT SWAT organization, the Cloud SWAT and work with HP Labs. I report into the Enterprise Solutions and Architecture organization.
  • Joe Androlowicz is a Technical Communications and Marketing manager in HP’s NonStop Product Division. Joe is a 25 year journeyman in information systems design, instructional technologies and multimedia development. He left Apple Computer for Tandem Computers to help launch G03 and hasn’t looked back yet. He previously managed the program management team for the NonStop Education and Training Center and drove the development and growth of the NonStop Certification programs.
  • Hello! I am a social media manager for servers, so my posts will be geared towards HP server-related news & info.
  • HP Servers, Converged Infrastructure, Converged Systems and ExpertOne
  • Luke Oda is a member of the HP's BCS Marketing team. With a primary focus on marketing programs that support HP's BCS portfolio. His interests include all things mission-critical and the continuing innovation that HP demonstrates across the globe.
  • I am the Superdome 2 Product Manager. My interest is to learn how mission critical platform helps customers and would also like to share my thoughts on how Superdome has been helping customers and will continue to do so.
  • I work in the HP Servers marketing group, managing a marketing team responsible for marketing solutions for enterprise customers who run mission-critical workloads and depend on HP to keep their business continuously running.
  • Mohan Parthasarathy is a Technical Architect in the HP-UX lab. His primary focus currently is in the core kernel, platform enablement and virtualization areas of HP-UX. Mohan has worked on various modules of HP-UX, including networking protocol stacks, drivers, core kernel and virtualization
  • I’ll be blogging about the latest news and enhancements as it relates to HP Moonshot.
  • Greetings! I am on the HP Enterprise Group marketing team. Topics I am interested in include Converged Infrastructure, Converged Systems and Management, and HP BladeSystem.
  • As a Managing Consultant for HP’s Enterprise Solution & Architecture group, I collaborate with client business and IT senior management to understand, prioritize and architect advanced use of data and information, drawing insights required to make informed business decisions. My current focus leverages event-driven business intelligence design techniques and technologies to identify patterns, anticipate outcomes and proactively optimize business response creating a differentiated position in the marketplace for the client.
  • Wendy Bartlett is a Distinguished Technologist in HP’s NonStop Enterprise Division, and focuses on dependability – security and availability - for the NonStop server line. She joined Tandem in 1978. Her other main area of interest is system architecture evolution. She has an M.S. degree in computer science from Stanford University.
  • I am part of the integrated marketing team focused on HP Moonshot System and HP Scale-up x86 and Mission-critical solutions.
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