Reality Check: Server Insights
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HP’s Project Smart Choice provides safe harbor in the wake of IBM uncertainty

First IBM sold its x86 server line to Lenovo, a Chinese company. Then IBM announced it will pay $1.5 billion over the next five years to Global Foundries, a semiconductor foundry, to sell off its losing chip division.


It is a good time to think about what this means for your business.

Choosing a server partner? Some things to consider

As markets shift, your server environment may need to change. Megatrends like cloud, security, mobility and big data present unique opportunities, but at the same time, put pressure on IT operations to be more agile, efficient and simplified as user demands escalate.  Choosing the right server partner is crucial to your business.

Sun customers – What are you going to do now

written by HP's Peter Johnson

New economic pressures and big changes, like new entries and consolidations in the computer industry, have been coming at warp speed, forcing a lot of customers to rethink their investment priorities.  Adding to the impact of those market shifts is the very real uncertainty about SPARC futures – what with events like the impending Oracle acquisition of Sun, chip development talent brain drain from Sun and now rumored cancellations of a key enterprise CMT SPARC project.

So, have you thought about where things are headed and what you will do?

Nobody likes change - but sometimes change can be a good thing – especially if that change results in a better future.  Being forced to reconsider new options might actually be the best thing that ever happened.  New options might result in better answers.

Ever consider alternatives to replace your SPARC servers?   HP has been promoting industry standard servers as the right choice for a very long time.   Why?    Have you taken a look at the performance, price/performance and TCO advantages that industry standard ProLiant servers can offer vs. staying with SPARC?     It’s worth checking out our Sun TCO Challenge.

Also, with industry standard servers you don’t have to worry about making choices that may not pan out in the future.  If there is anything you can rely on it’s the future of industry standard servers – that’s just one of the many attributes that makes them so attractive.   Everyone everywhere is using more and more of them everyday.  You would be in good company.

And with industry standard x86 servers comes the flexibility to run whatever you like - Windows, or Linux or VMware, or even Solaris, if that’s where you want to stay.  Or not, it’s your choice.   And to meet the needs of Sun customers who require and demand systems with mission critical virtualization capabilities as well as the high availability servers that can scale to hundreds of cores and terabytes of physical memory we offer industry standard Integrity systems.  Here too, industry standards offer customers choice – choice to run enterprise UNIX with HP-UX as well as options to run Windows, Linux and OpenVMS as well as our Integrity NonStop systems.  That’s what our industry standard servers give you – choice.

HP distinguishes itself as being the leader in industry standard solutions.  We can offer all those solutions on ProLiant and Integrity, including Solaris on ProLiant, with full support for both the hardware and software.   And moving your environment over from SPARC to x86 or Itanium.  We can help with that too.

So, might this be the right time to choose a new partner?

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About the Author(s)
  • I am part of the embedded software management team doing UEFI, HP RESTful API & Scripting tools (STK, PowerShell, HP RESTful Interface Tool), etc
  • I am part of ISS Product Marketing, currently managing couple of dual processor ProLiant servers.
  • More than 25 years in the IT industry developing and managing marketing programs. Focused in emerging technologies like Virtualization, cloud and big data.
  • Delisa Johnson currently leads successful, corporate events for HP Servers and is established as the go-to person for business unit communications regarding launches, executive meetings, wins and business updates.
  • I am a member of the Enterprise Group Global Marketing team blogging on topics of interest for HP Servers. Check out blog posts on all four Server blog sites-Reality Check, The Eye on Blades, Mission Critical Computing and Hyperscale Computing- for exciting news on the future of compute.
  • I work within EMEA HP Servers Central Team as a launch manager for new products and general communications manager for EMEA HP Server specific information. I also tweet @ServerSavvyElla
  • HP Servers, Converged Infrastructure, Converged Systems and ExpertOne
  • WW responsibility for development of ROI and TCO tools for the entire ISS portfolio. Technical expertise with a financial spin to help IT show the business value of their projects.
  • I am a member of the HP BladeSystem Portfolio Marketing team, so my posts will focus on all things blades and blade infrastructure. Enjoy!
  • Lead architect for Intelligent Provisioning and related HP products.
  • Luke Oda is a member of the HP's BCS Marketing team. With a primary focus on marketing programs that support HP's BCS portfolio. His interests include all things mission-critical and the continuing innovation that HP demonstrates across the globe.
  • I work in the HP Servers marketing group, managing a marketing team responsible for marketing solutions for enterprise customers who run mission-critical workloads and depend on HP to keep their business continuously running.
  • Global Marketing Manager with 15 years experience in the high-tech industry.
  • I am a Senior Manager managing external content & social media for HP Servers Awareness. Stay tuned for topics on Mission Critical Solutions, Core Enterprise & SMB Solutions, Next Gen Workload Solutions, Big Data & HPC, Cloudline and HPS Options! Follow me @RubyDatHP
  • I am a member of the HP Servers Product Marketing Group blogging on topics of interest for HP Server Options and Smart Storage products.
  • Working with HP BladeSystem.
  • HP Servers, Global Product Marketing
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