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The all-flash data centre becomes reality

AFNL.jpegWhen it comes to flash technology, I am now seeing is a certain maturity of thinking emerging in the market. Flash storage will be the base technology for the data centre of the future. Most customers I have recently met have a broad acceptance of this concept and indeed are actively exploring their flash strategy. What is also clear is that flash deployments will continue to be predominantly in the form of an intelligent array, providing the highest levels of service.


To help you adopt the best flash strategy for your data centre (and business, you should consider three criteria: performance, cost and operability. Today, I will talk more about those and also cover some of the flash storage news announced last week at HP Discover in Las Vegas—which is all about driving down TCO and consolidating the legacy.

Judges Award Gold for Flash That Was Not Built (Just) For Flash!

By Craig Nunes, VP Marketing, HP Storage


123J.jpgRecently, the editorial staff of SearchStorage/Storage Magazine employed the help of users and experts in the field to choose three storage products for recognition from a mind-boggling list of 25 systems. As you might have heard by now, my own favorite, the HP 3PAR StoreServ 7450 All-Flash Array, won the gold medal award for product of the year in the All-Flash category. Other recognition went to the Pure Storage Flash Array 450 and the Samsung SSD 845DC PRO 3D NAND, which is SSD media, not an all-flash array. First I want to give a shout-out to the Pure and Samsung teams for receiving well-deserved recognition in such an important competition. The SearchStorage judges’ methodical approach and well-informed view showed that the HP 3PAR All Flash Array and the Pure Storage system are perfect examples of state-of-the-art flash technology. But that’s where the story starts, not where it ends.



It’s flash storage again - IDC says it’s soon becoming “normality”

A lot of my recent blogs focused on the topic of flash storage. Some people get really bored with me writing about flash. “Chris, it’s just another storage media. Yes much faster so good for some specific apps, but why so much buzz around disk drives?”


My answer to these people is simple: It’s not about price/performance for a few specific apps. It’s about avoiding the need to open another data centre. It’s about cutting costs for power and cooling by one-fourth or more. 


Just think of it: HP 3PAR StoreServ offers 1.92TB SSDs drives with a full 5-year warranty. I’m sure there will even be bigger drives as SSD vendors drive density to new levels. No further roadmap info here! But I can share some insights from a recent IDC white paper: From Flash to Value — How External Solid State Arrays Become a Normality among European Customers. Register to access the full text of the paper.

Today’s news flash: it’s all about reducing operational complexity

When I wrote my blog on Chad’s XtremIO statements last week, I didn’t expect it to generate such interest. I have to say being referenced on the TheRegister is an honour.


When reading through the articles and comments, I realized that most of the debates are about IOPs, response times and being architected for flash or not.


People however often forget that the biggest challenge enterprises face today is the sprawl of different storage architectures you have to manage and maintain in your data centre. If all-flash is yet another platform in this mix, the benefits can be quickly offset by operational cost and complexity.


Here are my thoughts on how HP 3PAR StoreServ can address both operational complexity and the need for all-flash.

Don’t miss HP Storage @HPDiscover!

Everyone likes to keep on top of the latest trends and news from the world of technology, and there’s no better way to stay ahead of the crowd than to attend HP Discover in Barcelona. The event takes place from 2 – 4 December and will once again set the stage for exciting news from HP Storage. We’ll be unveiling new innovations in primary storage and backup, recovery and archiving (BURA). For a complete view of Storage happenings at Discover there’s an eAgenda available, and I’ve outlined my pick of the best below.

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