Supply Chain Management Blog

This blog is dedicated to the Manufacturing and Distribution Industries, it focuses on subjects such as Innovation, Sustainability, Product Development &amp, Engineering, the Supply Chain, Procurement, Supplier Collaboration and a series of new technologies such as Cloud Computing.

RFID looking at the same problem with a different set of eyes

guillaumeoget| February 5, 2009

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We would easily think by reading about RFID trials in the Airline Industry that price, lack of global agreements even when IATA is moving forward, are making short term deployments hard to come by.

Well, let’s look at the latest United Airline effort along those lines as described here (and in a USA Today article from 02/02/2009). They have taken the problem slightly differently and included the customers at the center stage by providing them with direct benefits in the form of faster check-in and assurance that their bag is tagged correctly. A clear advantage of this solution is that the tags are not changed every time and are reused and also that customers have a clear interest in having the tags correctly installed so they maximize their chances of getting their bags back in the end.

I think it is a good example of looking at an existing problem and technology with a new angle in order to find a innovative way of solving problems. RFID like other newer technologies give us the opportunity to do just that.

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Labels: Airlines| RFID

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