Telecom IQ
Learn about the latest trends and strategy in the communications industry from experts in HP’s Communication & Media Solutions team.

Where in the World in OpenNFV: Interop, Las Vegas April 27 - May 1

We hope you'll join us at Interop in Las Vegas, April 27 – May 1.HPJO23178_SoMeGraphics_OpenNFV_Interop_300x300.jpg We'll provide lots of opportunities for you to interact with HP's NFV experts throughout the show.


Next generation service entitlement platform

The restless growth of digital contents, everywhere connectivity, cloud services and the proliferation of multiple devices have increased the user`s expectation on content consumption: users expect to purchase and consume contents everywhere, watch them on any device and have them synchronized on all screens.

The attempt to satisfy all these expectations makes digital media management incredibly complex; just to give an idea, in traditional video distribution, the average number of video formats for a single movie is 150. In this new ubiquitous world, where possible scenarios (location, device type, video quality, subscriptions, etc.) have grown exponentially, this number rises to more than 8,000...

OpenNFV Partner Spotlight - GENBAND & HP: Working together to deliver the true power of NFV

Author: Sanjay Bhatia Director of Marketing Strategy, GENBANDGENBAND_Logo_2012_new_rings.png


Last year we were extremely excited to join the HP OpenNFV Program as a technology partner. The HP OpenNFV Program is designed to help the telecommunications industry accelerate innovation and launch services more efficiently and cost-effectively through virtualization of telecommunications core networks and network functions. As a technology partner, we collaborate closely with HP on innovation, integration and support for the HP OpenNFV infrastructure stack based on recommendations from the European Telecommunications Standards Institute’s (ETSI) NFV Industry Specification Groups (ISG).

#NFV, Converting a POC into a Production Grade Solution

In NFV land, we’ve seen lots of activity which is all together encouraging and exciting. To date the industry is still in the early days, and PoCs have been plentiful. But as we move to the next stages, how does one convert a PoC into a production grade solution?


Here at HP, we’ve been involved in dozens of PoCs within our OpenNFV program, as well as involvement with the ETSI PoC program.  HP has also taken a leadership position in NFV within ETSI and other standards development organizations, by chairing key committees, serving on boards, or making significant contributions. HP is now the single largest contributor to the OpenSource community.  The industry now waits as Carriers and Vendors alike move forward into the early days of deployment. Having been in the telco industry for several decades, I can imagine the amount of planning, testing, and due diligence involved in the launch of this new architecture. Particularly interesting if a bit un-nerving is the movement toward COTS technologies (namely virtualization and Cloud). How can the telco make the shift into technologies that are not well understood in their culture nor heavily deployed in their engineering networks?


Here at HP we intend to contribute to the success of NFV by leveraging our PoC learnings, and transferring that knowledge to make planning, procurement, engineering, operations and support as simple as possible. As one of the top tier IT infrastructure providers in the world, we have best-in-class platforms for Cloud which we can leverage for this space. Additionally we have made significant investments in Openstack via our Helion stack which is now being enhanced for Carrier Grade. Our leadership in Cloud has brought to bear a powerful Orchestration engine specifically for NFV in the form of our NFV Director offer. Wrap this all up with product lifecycle management and worldwide support, and you’ve got a vendor that’s ready to take your NFV solution into a production environment.


Look to HP to provide leadership in providing product that is complete, tested, and pre-integrated at the factory. All this is alleviates a huge burden for early deployments, as we pass along key learnings in the form of proven architectures, and pre-integrated configurations that have been optimized for NFV applications. Our experience in NFV has been captured in our HP NFV Systems release which provides carriers the benefit of our leadership and learnings in the NFV space. From PoC involvement, to leadership in ETSI contributions, look to HP for the experience needed for a successful transition to production environments.

NFV in the News #3

The rapidly evolving Network Functions Virtualization space seemsIN-THE-NEWS.jpg to be changing daily.  Let's take a look at some of the news in NFV over the last few weeks to see how the ecosystem is evolving.

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About the Author(s)
  • Alain Decartes has over three decades experience working in the Telecommunication and IT Sector. Here he has had roles in a variety of sectors including the Value Added Service, Cloud Services and Apps Store market worldwide. He has strong skills in international sales, marketing and business development. Alain is HP Software’s worldwide Industry Solution Marketing Lead for the Communications, Media and Entertainment (CME) industry and sub-segments. In the past, Alain has held senior roles with Unisys, Comverse and Prodata Belgium. He is a popular speaker, moderator or chair at worldwide industry conferences. Alain has been a Board member at the International Association for Enhanced Voice Services. He has also won a number of Industry accolades including The Messaging Industry Association Special Recognition Award. Alain received a Civil Engineer in Telecommunications degree from the Faculté Polytechnique de Mons in Belgium.
  • I am working on business process consulting. My interests are in telecommunications space with a special focus on media market. I coordinate knowledge management activities and thought-leadership programs
  • I’m the HP executive leader of the Big Data and Analytics product line for the Telecommunication market. 20+ years of valuable experience in: building new business, strategy, delivery, partner channel, alliance, sales, marketing, product and people management in Big Data analytics and in Telecommunication.
  • Sigge Andreasson is Worldwide Solutions Marketing Manager for OSS Transformation, CMS at HP. Sigge has more than 25 years of experience in the telecom and software industries, and has held a number of different positions during his career with HP, spanning telecom engineering, pre-sales and marketing. Sigge holds a Master of Science degree in Electrical Engineering from Chalmers University of Technology, Sweden.
  • Julia Mason-Ochinero is WW CME Marketing Lead, HP Enterprise Marketing. In this role, Julia is responsible for driving dialog with CSPs on how they can transition to sustainable, profitable business models and enter into co-opetition with over-the-top (OTT) content providers who are changing this industry’s landscape. She joined HP in 2010 from Accel Partners (where she worked as a consultant.) Prior to Accel, Julia held marketing leadership positions with companies including Adobe, Nuance, OpenWave, Novell, Nuance Communications and RealNetworks. She began her career in Chicago working with organizations including AT Kearney, Andersen Consulting and Ameritech. She currently resides in Silicon Valley.
  • Marie-Sophie Masselot is bringing her thought leadership in business transformation in the telecom arena, thanks to her latest role as the marketing lead for the HP Solution Consulting Services practice worldwide. She is coming with a technical background as computer sciences engineer, having held different positions from software development through supply chain or sales support in telecom companies.
  • Michel Ferachoglou has over 20 years in IT and Communications, holding senior Product Management, Business Development, and Marketing positions with HP, as well as held various people management, strategic and business planning roles. Today, Michel is leading the NFV marketing program for CMS, along with a number of cross-portfolio activities within HP CMS Solution Enablement team.
  • Marie-Paule Odini is a seasoned HP executive, bring over 25 years of telecom experience. She has deep expertise in both the networking and IT environments, bridging voice and data. Marie-Paule is the HP CTO for Europe, responsible for the Communication and Media Solution organization, focused on customer innovation and emerging trends. She leads the technology discussions for M2M, Analytics and Cloud. She seats on ETSI and other standard bodies. She is a frequent industry speaker and editor in professional magazines, blogs on HP Telecom IQ and tweets on CMS twitter account. Marie-Paule’s prior responsibilities include managing HP’s worldwide VoIP program, HP’s wireless LAN program, and HP’s Service Delivery program. Since joining HP in 1987, she has held positions in technical consulting, sales development and marketing in Europe and in the Americas. Those roles have focused on strategic and operational responsibility for Networking, IT and operations. Marie-Paule holds a master’s degree in Electrical Engineering from Utah State University and business education from INSEAD, Paris. Prior to joining HP, Marie-Paule spent five years with France-Telecom/Orange research and development labs, defining architecture and value-added services launch for corporate customers. She also worked with standard bodies and industry forums at that time. She enjoys skiing and outdoors in general.
  • Oded Ringer overlooks HP's worldwide marketing and enablement for Actionable Customer Intelligence (ACI) solutions. With many years in the Telecom industry, at companies like Alcatel-Lucent and TTI-Telecom, Oded focuses on Go-To-Market strategies bringing together Products, Business, Operations, Sales and Marketing.
  • Richard Arthur has enjoyed the last two decades of the wild ride that has been the communications industry since deregulation. He is currently leading the Services and Solutions Marketing team in HP’s Communication and Media Solutions business unit. This role embraces transformative telecom solutions including telecom cloud services, outsourcing, solution lifecycle services, OSS/BSS and network platforms. Richard is also managing the CloudSystem Service Provider Program in HP.
  • Grace has initiated and implemented in last decade the first support contracts for large Telecom operators like France Telecom, Vodafone, BT...Today she is in charge of developping support services which are maturing with a shift from reactive break/fix models to more-proactive and enhanced offerings that add business value.
  • Tiffany Alvano works for HP in the NFV Business Unit and helps drive the overall marketing strategy. Tiffany is a social media professional and has been blogging since the start of NFV.
The opinions expressed above are the personal opinions of the authors, not of HP. By using this site, you accept the Terms of Use and Rules of Participation.