The Next Big Thing
Posts about next generation technologies and their effect on business.

Is the Internet-of-Things really on the brink of enabling a major shift in business value?

fields.JPGI was talking with some folks the other day about the implications of technology shifts and what it means to business. Some shifts like Cloud and Big Data advance how we do many of the things we’ve been doing for years. Others like the Internet-of-Things (IoT) enable whole new approaches. I think the impact is being under estimated – probably because they are not as technically sexy.

 

One of my favorite examples of IoT is the SmartSpud. This sensor pack allows a potato producer to look at the process from the potato’s point of view, reducing bruising and other issues that cause waste -- very quickly. We’ve just not been able to get this perspective in the past. I grew up on a farm so the whole issue of organic processes and their optimization is always of interest.

 

I believe almost every industry as opportunities to use IoT in new ways. This report from the Economist states that this is “an idea whose time has finally come.” They took a survey and only 40% of the respondents saw the impact limited to certain markets or industries. 38% believe that the IoT will have a major impact in most markets and industries. Yet, 96% of all respondents expect their business to be using the IoT in some respect within 3 years. When I think about this, it is an issue where people are just coming to grips with what can be done to maximize the value of what is scarce to the organization.

 

There are some things that are holding the pressure to deploy IoT back. The need for some common infrastructure and services that enable secure, fairly reliable transport and analysis of information. All the parts exist, they just need to be bundled so they can be consumed effectively. It is crying out for an innovator’s dilemma approach that is just good enough for what is needed now to get things rolling. The people who want to use these capabilities don’t want to have to understand it deeply or create it from scratch – they just want to buy it and use it. Until we reach that stage, we’ll only have great examples (in isolation) and not real impact.

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About the Author
About the Author(s)
  • Steve Simske is an HP Fellow and Director in the Printing and Content Delivery Lab in Hewlett-Packard Labs, and is the Director and Chief Technologist for the HP Labs Security Printing and Imaging program.
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