The Next Big Thing
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Who is required for effective knowledge sharing activities… and other lessons learned

knowledge management.pngAs I mentioned last week I presented on the importance of understanding Attention in business to the New Horizons Forum , part of the American Institute of Aeronautics and Astronautics (AIAA) conference. I put the Attention Scarcity in a Connected World presentation out in slideshare, if anyone is interested.

 

The nice thing about going to a conference outside your normal area of concentration is that it allows you to look at things differently. One thing that caught me a bit by surprise at the conference was the degree of overlap with the concepts presented in the New Horizons’ keynote titled "Big Bets in USAF Research and Development" by Maj General William Neil McCasland, Commander, Air Force Research.

 

Much of his presentation was about the impact autonomous and semi-autonomous systems were having on the military and the shifts that need to take place in both the implementation, validation and testing of these systems, as well as the processes that surround them. Granted he was coming at the problem from a different perspective and was focused much more on the automation side than the interaction between the humans and automation, but he touched on many of the same points as my brief presentation.

 

These overlaps drove home the “perfect storm” that is taking place in automation, regardless of the industry. Many people realize that the tools are out there and have different perspective of what the tools can do. These differences are actually what innovators need to look out for, since in many cases they can complement an approach. Even when they are not complimentary, the lessons learned may still be applicable.

 

The panel I was part of at the conference was moderated by Rupak Biswas, NASA Advanced Supercomputing division chief. After our panel, we had a long discussion about the shifting role and capabilities of automation, behavior modification and the role of IT organizations within organizations.

 

One of the areas we discussed was the use and deployment of gamification within an organization, specifically related to knowledge management and sharing of expertise. Although the IT organization definitely needs to be involved in the integration of information and its flow related to knowledge management and collaboration tools, the business side needs to be responsible for the goals, metrics, rewards and behavior changes that are required. They are the ones who will judge success of the project.

 

Collaboration between these two groups will be required, since neither can accomplish the task effectively on their own. This may seem obvious, but since some organizations view the IT team as a more cost conscious, support organization and that core business process tasks need to be funded and attacked separately from the IT efforts, this isolationist view may be a luxury that is too expensive to maintain.

Comments
| ‎01-11-2013 04:21 PM

This is anologous to the HBR article on Why IT Fumbles Analytics and supported by Gartner saying that most Gamifcation activities will fail to meet expectations.

 

When doing these efforts, the focus needs to be on the business goal, not on the technology, even if the goal is to understand the technology.

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About the Author(s)
  • Steve Simske is an HP Fellow and Director in the Printing and Content Delivery Lab in Hewlett-Packard Labs, and is the Director and Chief Technologist for the HP Labs Security Printing and Imaging program.
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