The Next Big Thing
Posts about next generation technologies and their effect on business.

A peek into an enhanced reality day

One of the parts of Autonomy that shows the kind of shift in thinking that can take place when you think about a world with abundant computing is Aurasma. This technology may change the way we look at real-world objects.



We have seen augmented reality demonstrations before, but this is not an approach to enable a special case of what’s around us. It is about enabling almost everything around us. Aurasma uses a scaled down version of the Autonomy’s IDOL pattern recognizer to identify images stored in a vast database, and then converts those images into related video, games...


The demo at the top of this post shows how it could be used to help train employee, customers and a wide variety of other applications.

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About the Author(s)
  • Steve Simske is an HP Fellow and Director in the Printing and Content Delivery Lab in Hewlett-Packard Labs, and is the Director and Chief Technologist for the HP Labs Security Printing and Imaging program.
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