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Monetize Your Data – Structured and Unstructured

MarkWilkinson| December 13, 2011
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The amount of information that organisations and individuals generate is growing at a phenomenal rate. The bulk of the data growth is in unstructured data (e.g. video, instant messaging, Monte Carlo Simulations etc.), so that the actual data that’s typically used to make decisions on is the small volume of data that is actively managed. 

 

For companies to have a competitive edge and to be able to exploit new market opportunities faster, the structured and unstructured data that holds insights into the market, business, competitors and customers has to be “data mined”. HP’s latest announcements on the Autonomy IDOL 10 and the Vertica products bring incredibly powerful solutions to market that enable structured and unstructured data to be data mined quickly and efficiently.

 

By combining the two systems — Vertica for structured data such as tables and databases, and Autonomy for unstructured data, such as phone calls, social media and videos — HP has created a tool that allows companies to automatically process, understand and act on 100 percent of their data, in real time. Using this new information optimization capability, businesses can uncover more information that can provide more insight and detail, reducing risk and time to market for new products and services. 

 

With powerful new ways to mine data, customers may also need assistance with how to make best use of the data in their strategy and roadmap planning. HP’s Strategic IT Advisory Services can help customers focus on the business priorities and on innovation rather than operation.

 

Discover how to drive better enterprise decisions with new HP Information Optimization solutions : http://h10124.www1.hp.com/campaigns/enterprise/instant-on/us/en/overview.html?vert=infoopt

Tags: data mining| structured data| unstructured data
Labels: Autonomy IDOL 10| Information Optimization| Strategic IT Advisory Services| Vertica
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